High-performance Workwear for the Industrial Athlete – How TMS.SITE is Making Construction Sites Fashionable
Workwear is on everyone’s minds in the fashionscape.
The trend remains at the epicentre of fashion, and it is because of this often-unauthentic brands are created that wish to orbit this culture. Although, one brand stemming from Hong Kong is unapologetically authentic, not just creating functional workwear for the fashion-forward market but taking it a step further, revolutionizing the garments worn on construction sites and similar realms. Meet TMS.SITE.
TMS.SITE is the brainchild of founder Mei Sze Tsang, who throughout her childhood, following her father to work sites and witnessing other labourers at their job, has experienced firsthand the difficulties they face; not only the hard work itself but it all made even more cumbersome due to their garments. With her brand, she wishes to change that and provide them with both fashionable and functional alternatives to genuinely better their everyday experience.
The brand focuses on specifically tackling the issues faced by these workers. Providing solutions for the modern worker, ergonomic patterning and performance-driven fabrics are utilized to cater to trade-specific challenges faced every day. By balancing performance and protection, TMS.SITE invigorates workers, or in their own words, ‘industrial Athletes’.
With a combination of dedication towards construction and a contemporary fashion flare, Tsang helps to create a sturdy bridge between both worlds but never strays far away from her original mission. We see high-tech tops with vibrant hi-vis green, a staple amongst workers, or pants that offer lightweight usability but ultimate protection alongside multiple pockets for easy access to tools.
What is truly fascinating about the brand is that although many brands in the modern market do offer functionality, they are often more fashion-centric. TMS.SITE is flipped, whereas the visual behind the brand is more complimentary than the key sell. This is even further reinforced by the brand offering workers 30% off their products.